Why Supporting Local Businesses Matters on a Small Island
In an increasingly globalized world, supporting local businesses has never been more important — and on a small island like Aruba, it matters even more than most places. Local businesses are the backbone of our community: they provide jobs, encourage economic growth, and contribute to the unique character of our neighborhoods.
Why Supporting Local Businesses Matters
Strengthening the local economy. When you spend money at a local business, a significant portion of it stays within the community. Local businesses often source products and services from other local businesses, creating a multiplier effect that boosts the local economy.
Creating jobs. Local businesses are major employers. They provide work for residents, which in turn supports families and the overall well-being of the community.
Fostering community identity and culture. Local businesses reflect the culture, traditions, and personality of a place, making it more vibrant and interesting.
Providing personalized, quality service. Local business owners are often deeply invested in what they make — their reputation and livelihood depend on it. That level of care is hard for larger, impersonal companies to match.
Reducing environmental impact. Local businesses typically have smaller supply chains and source locally, cutting down on long-distance transportation and the emissions that come with it.
Higher import costs on a small island. Because Aruba can't grow or produce everything locally, importing is often the alternative — and imported goods come with real added cost. Buying local sidesteps that entirely.
How You Can Support Local Businesses
- Shop at local stores. Make a conscious effort to buy from local retailers instead of defaulting to big-box stores or online giants. Farmers' markets, craft fairs, and local boutiques are great places to start.
- Dine at local restaurants. Choose locally-owned restaurants, cafes, and food trucks over national chains — they often source ingredients from local farmers and reflect the island's own flavors.
- Spread the word. Word-of-mouth is powerful. Share your positive experiences with friends and family, and leave reviews online.
- Attend local events. Community events, festivals, and markets that showcase local businesses are fun to attend and a real support to local entrepreneurs.
- Buy local gifts. Gifts from local businesses make excellent presents and keep that spending in the community.
We're a small, family-run business ourselves — every balm and bar is handmade here on the island, in small batches, with ingredients we source locally wherever we can. If you'd like to see that firsthand, visit the shop or come meet the bees.